{"title":"Hojicha Tea","description":"\u003cp\u003e\u003cspan style=\"color: rgb(27, 76, 40);\"\u003e\u003cmeta charset=\"utf-8\"\u003eDiscover authentic Japanese Hojicha, a roasted green tea known for its smooth, toasty flavour and low caffeine content. Enjoy it brewed hot, poured over ice, or whisked into creamy Hojicha lattes and desserts. Shop premium Hojicha from Marukyu Koyamaen, Yamamasa Koyamaen and Mitsuboshien.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"yamamasa-koyamaen-rich-hojicha-powder-100g","title":"Yamamasa Koyamaen Rich Hojicha Powder 100g","description":"\u003cp data-start=\"206\" data-end=\"443\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003eYamamasa Koyamaen \u003c\/strong\u003eis a traditional and historic tea company based in Uji, Japan, founded in 1861. They are well regarded for maintaining very high standards for their raw material, processing, and stone milling, and have won first prize 22 times at Japan's National Tea Competition\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"584\" data-end=\"727\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eRich Hojicha \u003c\/strong\u003eis\u003cstrong data-start=\"78\" data-end=\"94\"\u003e \u003c\/strong\u003eslow roasted at a lower temperature, this blend delivers a smooth, mellow character with layers of roasted nuts, dark chocolate, and caramel. Crafted for those who prefer a round, toasty finish without sharp bitterness. Perfectly suited for premium hojicha lattes, ice creams, and pastries where depth and aroma shine.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"729\" data-end=\"873\"\u003eFinely milled for easy blending, both variants deliver a deep, nutty aroma and silky texture. Low in caffeine, perfect for day or evening use.\u003c\/p\u003e","brand":"Yamamasa Koyamaen","offers":[{"title":"Default Title","offer_id":55497078276440,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot2025-09-20at15.58.13.webp?v=1774423258"},{"product_id":"marukyu-koyamaen-hojicha-powder-type-a-100g","title":"Marukyu Koyamaen – Hojicha Powder Type A 100g","description":"\u003cp\u003e\u003cstrong data-start=\"105\" data-end=\"125\"\u003eProduct Overview\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eMarukyu Koyamaen is one of Japan’s oldest and most renowned tea producers, established in Uji, Kyoto over 300 years ago. The company is celebrated for its premium matcha and high quality Japanese teas, combining traditional craftsmanship with modern quality control to maintain exceptional flavor and authenticity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eCrafted in Uji, Kyoto, the heartland of premium Japanese teas, Hojicha Powder Type A is a meticulously roasted green tea powder that embodies the cozy, nutty warmth of traditional hojicha. Developed using matcha style milling techniques, this finely ground powder accentuates aromatic depth and baking versatility.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"208\" data-end=\"232\"\u003eAroma \u0026amp; Flavor Notes\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFeatures a naturally rich, toasty aroma, delivering a smooth, roasted flavor and low bitternes\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eOffers warm notes of toasted nuts, gentle caramel like sweetness, and a smooth, earthy finish, comforting and mellow in character\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eType A: is best to be enjoyed on its own and not mixed.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003cspan\u003eTybe B: has a stronger flavour profile and is perfect for mixed drinks or lattes.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Marukyu Koyamaen","offers":[{"title":"100g bag","offer_id":57239397106008,"sku":null,"price":20.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Type_A_7d33dc00-4ccf-4d8c-b58f-0040b320da76.webp?v=1774425331"},{"product_id":"ippodo-holiday-gift-set-fragrant-tea","title":"Ippodo Holiday Gift Set – Fragrant tea","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eRelax with two aromatic winter favourites\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 class=\"p-product-detail__heading a-heading--type03\"\u003eWhat teas are in this set?\u003c\/h4\u003e\n\u003cp class=\"p-product-detail__text\"\u003eThis set contains two popular teas that are aromatic. Each is sure to be a soothing delight over the winter holidays.\u003cbr\u003eObukucha is a refined genmaicha green tea that is blended every year for release in the winter. It is a blend of roasted rice and select green tea leaves, and it features a smooth taste and a light, toasty aroma.\u003cbr\u003eGokujo Hojicha is a roasted tea with an almost sweet, caramelly fragrance. When brewed, it releases a rich aroma that completely fills the room. It’s a favourite in Kyoto and among those who usually drink coffee.\u003cbr\u003e\u003c\/p\u003e\n\u003ch4 class=\"p-product-detail__heading a-heading--type03\"\u003eHow to enjoy it?\u003c\/h4\u003e\n\u003cp class=\"p-product-detail__text\"\u003eWe like to bring this set as a small gift to holiday parties and get-togethers this season. Each of these teas is light and has an accessible taste with low bitterness. We find them popular for everyone from children to grandparents.\u003cbr\u003ePair Obukucha with toasted mochi, a traditional favourite for Japanese New Year’s celebrations. Gokujo Hojicha is a good match for pastries like croissants that are typically enjoyed with black tea or coffee.\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"m-event-panel\"\u003e\n\u003ch3 class=\"p-product-detail__heading a-heading--type02\"\u003eThe Story of Obukucha\u003c\/h3\u003e\n\u003cp class=\"p-product-detail__text\"\u003eObukucha which means \"Good Fortune Tea,\" is an auspicious tea enjoyed around New Year’s.\u003cbr\u003eThe tradition of enjoying Obukucha goes back 1000 years. In 951, a serious epidemic swept through Kyoto. In an effort to relieve the suffering, a Buddhist priest distributed tea to the people. It is said that the emperor ushered in the New Year with a special cup of tea that year. Ever since, it has been a Japanese tradition to drink Obukucha with loved ones for good fortune in the new year.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Ippodo","offers":[{"title":"Default Title","offer_id":56328573944152,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/unnamed_3.webp?v=1774437916"},{"product_id":"marukyu-koyamaen-hojicha-powder-type-b-100g","title":"Marukyu Koyamaen – Hojicha Powder Type B 100g","description":"\u003cp data-end=\"125\" data-start=\"101\"\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e\u003cstrong\u003eMarukyu Koyamaen\u003c\/strong\u003e is one of Japan’s most prestigious tea manufacturers, founded in 1704 in Uji, Kyoto, the heart of Japanese tea culture. Family-owned for over 300 years, the company is known for preserving traditional tea cultivation and processing methods.\u003c\/span\u003e\u003cspan\u003eMarukyu Koyamaen supplies top tea schools, temples, and shrines, and has earned numerous awards, including multiple first-place wins at Japan’s National Tea Competition. Their matcha is widely regarded as some of the finest in the country for both ceremony and everyday enjoyment\u003c\/span\u003e.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003cstrong\u003eHojicha Powder Type B\u003c\/strong\u003e has a nutty flavour. Developed using matcha style milling techniques, this hojicha\u003c\/span\u003e\u003cspan\u003e offers a comforting aroma and a smooth, nutty flavour with subtle hints of caramel and wood. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThis finely ground powder is stronger than Type A and is perfect for lattes and mixed drinks\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Marukyu Koyamaen","offers":[{"title":"Default Title","offer_id":56493953974616,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Hojicha_Type_B.webp?v=1774437717"},{"product_id":"hoho-hojicha-dark-roast-hojicha-powder","title":"HOHO HOJICHA - Dark Roast Hojicha Powder (Kyoto exclusive)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eHOHO HOJICHA \u003c\/strong\u003eis a respected Japanese tea producer based in Kyoto, known for its dedication to traditional tea making techniques and high quality craftsmanship. With generations of experience, the brand carefully selects, roasts, and stone grinds tea leaves to create refined teas that balance authentic flavour, aroma, and consistency for both traditional and modern use.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"62\" data-end=\"374\"\u003e\u003cstrong data-start=\"101\" data-end=\"124\"\u003eDark Hojicha Powder\u003c\/strong\u003e, a finely milled hojicha powder, produced from first-harvest green tea leaves that are carefully roasted and stone ground, it has a smooth, nutty flavour with hints of roasted hazelnut, cocoa, and light caramel.\u003c\/p\u003e\n\u003cp data-start=\"62\" data-end=\"374\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThis is the darkest roasted hojicha powder in the HOHO lineup. Enjoy its deep roasting aroma and rich, full bodied flavor. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"376\" data-end=\"600\"\u003eNaturally low in caffeine and gentle on the stomach, Hoho Powder is ideal for afternoon or evening enjoyment. It works beautifully in lattes, smoothies, and baking, adding a unique roasted tea flavour to drinks and desserts.\u003c\/p\u003e","brand":"HOHO HOJICHA","offers":[{"title":"30g tin","offer_id":56639224512856,"sku":null,"price":13.0,"currency_code":"GBP","in_stock":true},{"title":"80g bag","offer_id":56639224545624,"sku":null,"price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/HOHOHOJICHA-PremiumDarkRoastHojichaPowder_Kyotoexclusive_30gtin.webp?v=1782484774"},{"product_id":"hoho-hojicha-chocolate-hojicha-latte","title":"HOHO HOJICHA - Chocolate Hojicha Latte","description":"\u003cp data-start=\"160\" data-end=\"278\"\u003e\u003cstrong data-start=\"160\" data-end=\"169\"\u003e\u003cstrong data-start=\"43\" data-end=\"60\"\u003eMaruwu Seicha\u003c\/strong\u003e\u003c\/strong\u003e is a respected Japanese tea producer based in Kyoto, known for its dedication to traditional tea-making techniques and high-quality craftsmanship. With generations of experience, the brand carefully selects, roasts, and stone-grinds tea leaves to create refined teas that balance authentic flavour, aroma, and consistency for both traditional and modern use.\u003c\/p\u003e\n\u003cp data-start=\"160\" data-end=\"278\"\u003eThis\u003cb\u003e Chocolate Hojicha Latte \u003c\/b\u003ehas a fragrant roasted Hōjicha that pairs perfectly with milk, blended with carefully selected cocoa powder.  Easy to prepare by dissolving in hot water. For an even richer flavor, use milk instead of water.\u003c\/p\u003e","brand":"HOHO HOJICHA","offers":[{"title":"Default Title","offer_id":56917042725208,"sku":null,"price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot2026-03-15at19.18.41.webp?v=1774438446"},{"product_id":"hoho-hojicha-premium-hojicha-latte-100g","title":"HOHO HOJICHA - Premium Hojicha Latte 100g","description":"\u003cp data-start=\"160\" data-end=\"278\"\u003e\u003cstrong data-start=\"160\" data-end=\"169\"\u003e\u003cstrong data-start=\"43\" data-end=\"60\"\u003eMaruwu Seicha\u003c\/strong\u003e\u003c\/strong\u003e is a respected Japanese tea producer based in Kyoto, known for its dedication to traditional tea-making techniques and high-quality craftsmanship. With generations of experience, the brand carefully selects, roasts, and stone-grinds tea leaves to create refined teas that balance authentic flavour, aroma, and consistency for both traditional and modern use.\u003c\/p\u003e\n\u003cp data-start=\"75\" data-end=\"331\"\u003e\u003cstrong\u003ePremium Hojicha Latte\u003c\/strong\u003e is delight in the rich, nutty aroma of carefully roasted Hōjicha, perfectly balanced to create a smooth and comforting latte. Its deep, toasted flavor harmonizes beautifully with milk, offering a luxurious and soothing experience with every sip.\u003c\/p\u003e\n\u003cp data-start=\"333\" data-end=\"616\"\u003ePreparing your latte is simple and convenient: just dissolve the powder in hot water for a quick, satisfying drink. For an even more indulgent treat, replace the water with milk to enjoy a creamier, richer flavor that enhances the natural roasted notes of the Hōjicha.\u003c\/p\u003e","brand":"HOHO HOJICHA","offers":[{"title":"Default Title","offer_id":56917042790744,"sku":null,"price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot2026-03-15at19-elementor-io-optimized.webp?v=1774421090"},{"product_id":"hoho-hojicha-premium-hojicha-syrup","title":"HOHO HOJICHA - Premium Hojicha Syrup","description":"\u003cp\u003e\u003cstrong data-end=\"169\" data-start=\"160\"\u003e\u003cstrong data-end=\"60\" data-start=\"43\"\u003eMaruwu Seicha\u003c\/strong\u003e\u003c\/strong\u003e is a respected Japanese tea producer based in Kyoto, known for its dedication to traditional tea-making techniques and high-quality craftsmanship. With generations of experience, the brand carefully selects, roasts, and stone-grinds tea leaves to create refined teas that balance authentic flavour, aroma, and consistency for both traditional and modern use.\u003c\/p\u003e\n\u003cp\u003ePour into milk for a soothing Hōjicha latte or drizzle over ice cream.\u003c\/p\u003e\n\u003cp\u003eThis Hōjicha syrup (150ml) is crafted with the utmost care, using no artificial sweeteners, colorings, or preservatives.\u003c\/p\u003e\n\u003col data-end=\"948\" data-start=\"373\"\u003e\n\u003cli data-end=\"567\" data-start=\"373\" data-section-id=\"4akp6q\"\u003e\n\u003cstrong data-end=\"430\" data-start=\"376\"\u003eUji: Carefully Selected Premium Tea Leaves\u003c\/strong\u003e\u003cbr data-end=\"433\" data-start=\"430\"\u003eOnly the finest Hōjicha leaves, chosen by master tea artisans, are used to bring out their natural aroma and rich, mellow flavor.\u003c\/li\u003e\n\u003cli data-end=\"726\" data-start=\"569\" data-section-id=\"dfxbx6\"\u003e\n\u003cstrong data-end=\"629\" data-start=\"572\"\u003eThe Gift of Natural Ingredients – Gentle for All Ages\u003c\/strong\u003e\u003cbr data-end=\"632\" data-start=\"629\"\u003eAlmost caffeine free, making it suitable for children and anyone mindful of their health.\u003c\/li\u003e\n\u003cli data-end=\"948\" data-start=\"728\" data-section-id=\"1askdnu\"\u003e\n\u003cstrong data-end=\"763\" data-start=\"731\"\u003eA Sweet Moment of Relaxation\u003c\/strong\u003e\u003cbr data-end=\"766\" data-start=\"763\"\u003ePacked with nutrients and the calming amino acid theanine, naturally present in shaded-grown tea leaves. Perfect for a restful break during the day or a relaxing evening ritual.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"HOHO HOJICHA","offers":[{"title":"Default Title","offer_id":56917091254616,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot_2026-03-15_at_20-elementor-io-optimized_1.webp?v=1774420587"},{"product_id":"gokago-discovery-set-rare-finest","title":"Gokago Discovery Set (Rare \u0026 Finest)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-end=\"109\" data-start=\"92\"\u003eGoKago Matcha\u003c\/strong\u003e is a premium Japanese matcha brand, crafted from carefully selected tea leaves grown in Japan and stone ground to preserve colour, aroma, and flavour. Known for its vibrant green colour and smooth, umami rich taste, GoKago delivers high quality matcha suitable for both traditional tea ceremonies and culinary applications.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis set includes: Shin Matcha 30g, Hojicha 50g and a storage can.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-end=\"108\" data-start=\"105\"\u003e\u003cstrong\u003eGoKago Shin Matcha\u003c\/strong\u003e is grown in Japan using carefully selected, shade grown tea leaves. The leaves are handpicked at peak freshness and stone ground into a fine powder with a bright green colour and rich taste. \u003c\/p\u003e\n\u003cp\u003eThis ceremonial matcha has a smooth umami flavour with natural sweetness and a clean, non bitter finish. Ideal for those who enjoy traditional Japanese matcha.\u003c\/p\u003e\n\u003cp\u003eGoKago Shin Matcha is rich in antioxidants and nutrients, helping support focus, energy, and overall wellbeing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"118\" data-start=\"81\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eGoKago \u003c\/strong\u003eHojicha Powder\u003c\/strong\u003e is a fragrant roasted green tea powder carefully crafted in Uji, Japan. Made from gently roasted tea leaves, it offers a comforting, earthy flavour with hints of roasted nuts, caramel, and a light smokiness, resulting in a smooth and well-rounded taste.\u003c\/p\u003e\n\u003cp\u003eNaturally low in caffeine, GOKAGO Hojicha is ideal for a cosy afternoon drink, a calming evening latte, or a mindful moment at any time of day. Its fine texture dissolves easily in water, milk, or plant-based alternatives, making it a versatile ingredient for both beverages and desserts.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Gokago","offers":[{"title":"Default Title","offer_id":56952001593688,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot2026-03-22at15-elementor-io-optimized.webp?v=1774419673"},{"product_id":"marukyu-koyamaen-tea-selection-set-kyoto-exclusive","title":"Marukyu Koyamaen Tea Selection Set (Kyoto Exclusive)","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e\u003cstrong\u003eMarukyu Koyamaen\u003c\/strong\u003e is one of Japan’s most prestigious tea manufacturers, founded in 1704 in Uji, Kyoto, the heart of Japanese tea culture. Family-owned for over 300 years, the company is known for preserving traditional tea cultivation and processing methods. \u003c\/span\u003e\u003cspan\u003eMarukyu Koyamaen supplies top tea schools, temples, and shrines, and has earned numerous awards, including multiple first-place wins at Japan’s National Tea Competition. \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis Kyoto exclusive set features a curated selection of three classic Japanese teas. Perfect for everyday enjoyment, each tea offers a unique taste and aroma representative of Japan's rich tea heritage.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cspan\u003eSet Contents\u003c\/span\u003e\u003c\/h5\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eSencha Tea 30g\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGenmaicha Tea 30g\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHojicha Tea 10g\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Marukyu Koyamaen","offers":[{"title":"Default Title","offer_id":57365651489112,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/Screenshot2026-05-28at22.59.08.png?v=1780005559"},{"product_id":"hoho-hojicha-premium-light-roast-hojicha-powder","title":"HOHO HOJICHA - Premium Light Roast Hojicha Powder (Kyoto exclusive)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eHOHO HOJICHA \u003c\/strong\u003eis a respected Japanese tea producer based in Kyoto, known for its dedication to traditional tea making techniques and high quality craftsmanship. With generations of experience, the brand carefully selects, roasts, and stone grinds tea leaves to create refined teas that balance authentic flavour, aroma, and consistency for both traditional and modern use.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"62\" data-end=\"374\"\u003e\u003cstrong data-start=\"101\" data-end=\"124\"\u003ePremium Light Hojicha Powder \u003c\/strong\u003em\u003cspan\u003eade with high quality tencha featuring rich umami and depth. This premium hojicha powder offers a clean, easy to drink profile while delivering a distinct roasted aroma and full hojicha flavor.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"376\" data-end=\"600\"\u003eNaturally low in caffeine and gentle on the stomach, Hoho Powder is ideal for afternoon or evening enjoyment. It works beautifully in lattes, smoothies, and baking, adding a unique roasted tea flavour to drinks and desserts.\u003c\/p\u003e","brand":"HOHO HOJICHA","offers":[{"title":"30g tin","offer_id":57561234309464,"sku":null,"price":15.0,"currency_code":"GBP","in_stock":true},{"title":"80g bag","offer_id":57561234342232,"sku":null,"price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/HOHOHOJICHA-PremiumLightRoastHojichaPowder_Kyotoexclusive.webp?v=1782477232"},{"product_id":"horii-shichimeien-hojicha-powder","title":"Horii Shichimeien - Hojicha Powder","description":"\u003cp\u003e\u003cstrong\u003eHorii Shichimeien\u003c\/strong\u003e, founded in 1879 in Uji, Kyoto, is one of Japan’s most prestigious tea producers, famous for cultivating the last of Uji’s original seven tea gardens, Oku no Yama, tended for over 600 years. Today, under sixth-generation owner Chotaro Horii, it remains a guardian of Uji’s tea heritage, blending history, innovation, and craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"118\" data-end=\"588\" class=\"PDq2pG_selectionAnchorContainer\"\u003eCrafted in Uji from premium first flush tea leaves, \u003cstrong\u003eHorii Shichimeien's Hojicha Powder\u003c\/strong\u003e is roasted immediately after processing to preserve its rich aroma and naturally mellow character. The blend also incorporates tencha stems, the same raw material used for matcha, adding exceptional depth and fragrance. The result is a smooth, finely milled powder with warm roasted notes, gentle sweetness and minimal bitterness or astringency. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"590\" data-end=\"847\"\u003ePerfect for creamy hojicha lattes, iced drinks, baking, desserts and confectionery, it dissolves easily and delivers an authentic roasted tea flavour in every recipe.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Horii Shichimeien","offers":[{"title":"100g bag","offer_id":57807294464344,"sku":null,"price":15.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/2601\/3016\/files\/nhmanhinh2026-07-25luc17.09.56.png?v=1784995802"}],"url":"https:\/\/yusentea.co.uk\/collections\/hojicha-tea.oembed","provider":"Yusen Tea","version":"1.0","type":"link"}